They have these new chocolate and peanut butter enhanced Reeses, Chocolate Lover's and PeanutButter Lover's respectively. Of course, I'm the cynical sort, and can't help but think the actual product creation went something like this...

Hey mack, we've got machine 2 producing Reeses with too much chocolate, and machine 6 producing ones with too much peanut butter, no matter how much we try and tweak'm...what are we gonna do?

I've got an idea....